The new family of high-performance WSR (Wet Strength Resin) represents a major advancement in the evolution of PAE resins, thanks to a technological innovation that impacts the entire production process. The advanced approach not only improves the paper’s resistance to breakage and durability in humid conditions but also reduces the by-product content in both the paper and process waters. This innovation addresses the industry’s need for high performance and the growing demand for sustainable solutions, creating added value for manufacturers aiming to face global challenges responsibly. With the new WSR family, MARE strengthens its leadership position in the PAE resin market while contributing significantly to a greener, more technologically advanced future for the paper industry.
Functional and process solutions for industry
Innovation in the new PAE resin
The core of this innovation lies in the advanced production process of the PAE resin, designed for greater affinity with the hydroxyl groups in cellulose, improving product retention. As a result, the resin performs more effectively, leading to superior performance compared to previous technologies.
The main goal is to implement the new PAE resin wherever possible, significantly reducing compounds like mCPD, DCP, AOX and improving wastewater treatment management while lowering the carbon footprint.
Benefits of the new WSR family

The new product offers various technical and environmental benefits, making it a strategic choice for paper industry companies. Key benefits include:
- Improved performance: laboratory and industrial tests reveal the potential for reduced dosages and/or increased resistance, leading to higher product quality.
- Reduction of harmful compounds: better performance and lower consumption, while achieving the same results, will reduce levels of DCP (1,3-dichloropropan-2-ol), mCPD (3-chloropropane 1,2-diol) and AOX (adsorbable organic halides), which are problematic for the environment and paper quality.
- Improved sustainability: the new resin, with its lower consumption, significantly reduces the carbon footprint of paper production compared to traditional PAE resins. Better product retention and improved wastewater treatment lead to reduced resource use and environmental impact.
- Optimization of wastewater treatment: better retention of the PAE resin on paper should significantly reduce pollutants in wastewater treatment. This results in better treatment plant management and lower operational costs.
- Streamlined production process: industrial trials show that the new resin reduces the need for other chemicals, leading to more efficient management.
Experience, knowledge, problem-solving skills, assistance
A new technical service for the paper industry
Mare believes that, beyond selecting and using the best resin, the accompanying technical service is essential.
To that end, it has developed a model offered to selected partners where it can be most valued, which includes:
- Routine checks and data collection: regular checks on production plants, detailed data collection and sharing of results via service reports.
- Water and paper analysis: routine monitoring of paper and wastewater to control pollutants such as DCP, mCPD, AOX and OX. Sampling timing and methods can be customized based on plant needs.
- Quarterly review meetings: Mare will organize quarterly meetings with plant management to review results and discuss optimization opportunities, ensuring continuous improvement and more efficient management.
Conclusions: a sustainable and high-performance future
The new high-performance WSR family marks a significant technological leap for the paper industry. It not only improves resistance and product quality but also meets growing demands for sustainability and process optimization. With reduced environmental impact and lower operational costs, companies can benefit from more efficient and high-performing solutions.
Mare’s innovative approach, combining product innovation with technical support, demonstrates its commitment to being a valuable partner. With its new PAE resin, Mare is set to redefine the standards of quality, efficiency and sustainability in the paper industry, providing companies with solutions to face the challenges of an ever-evolving market.
Mare Dynamics
The company fully dedicated to the tissue industry to provide customers with Value chemical technologies and high quality of Technical field support.
As part of the Mare Group, Mare Dynamics offer a complete package of chemistries to the tissue industries to cover process, functional and water treatment needs. The global management of the chemicals allows new and existing customers to dedicate their full time to the paper production improving operational efficiencies, enhance product quality, protect plant assets and minimize environmental impact.
Paper and chemical engineers, mechanical and logistic operators, production and laboratory scientists are all servicing the customers for state of the art treaments design, management and control of chemicals usage and to minimize chemical cost inpact on paper production.
Products
Adhesives, Aluminium sulphate, Anti-foaming agents, Anti-slime agents, Auxiliary chemicals for the paper industry, Bactericides, Biocides, Cleaning agents, Coating additives, Corrosion inhibitors, Deinking agents, Drainage agents, Dry strength improving agents, Emulsifiers, Fixatives, Flocculation agents, Flotations agents, Fungicides, Paper finish improvers, Pitch control, Pulp, Resines, Retention agents, Sedimentation agents, Sizes, Sizing agents, Sludge dewatering agents, Surface finish improvers, Waste water purifying agents, Wet strength agents, Wetting agents, Wire conditioning agents, Wire life extenders .






